V MERCHANT

Jamaican born artist. V Merchant, born in Santa Cruz St. Elizabeth, raised in the Warsop Trelawny, groomed by Withorn Westmoreland and schooled by kingston, Jamaica. V Merchant is proving himself to be a very strong reggae artist on the scene. His rich, deep, and soulful voice echoes the cry of revolutionary leaders and that of a passionate lover. After listening to V Merchant, you will quickly fall in-love with the hypnotic bass line, which clearly exhibits a desire to adhere to reggae's purest and most unadulterated qualities.

There is no doubt that V Merchant is one of reggae's future superstars and it will continue to be proven with every new release and each live performance. As the artists continues to create music to inspire the hopeless, strengthen the weak, comfort the weary, uplift the righteous and give joy to the heart. Merchant-the front-line soldier armed with revolutionary music.

"My music stems from the human cry for freedom. The yearning to be accepted, to belong, and to be loved. The combination of roots, culture reggae, infused with passionate lovers rock and soulful ballads tell the tales of life's everyday trials, temptations, and victories"